Claude Skill

content-generation

General-purpose content production - articles, reports, social posts, newsletters, product descriptions, and docs - with channel adaptation and quality control. Use as the entry point for "write me content" requests.

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Download navinspire-ia-navin-navin_skills_content-generation-e9c73a3.zip · 1 KB
Part of navinspire-ia/navin — 182 skills

Install

skills CLI npx skills add https://github.com/Navinspire-ia/navin/tree/main/navin/skills/content-generation
Claude Code claude plugin marketplace add https://llmmart.ai/marketplace.json && claude plugin install navinspire-ia-navin@llmmart
Git git clone https://github.com/Navinspire-ia/navin.git

The skills CLI installs just this skill, for any of its supported agents. Claude Code installs the whole navinspire-ia/navin collection as a plugin from our marketplace. Git is the plain clone.

Skill manifest

Content Generation

Overview

Router + workhorse for content requests. Identify the content type, apply the right specialist method, and run quality control before delivery.

Routing table

Request Specialist method
SEO article seo-content-writer
Editorial/blog blog-writer
Sales page / ad copywriting-agent
Social posts social-media-manager
Newsletter/email email-marketing, email-writer
Case study case-study-writer
Docs/procedures technical-writer
Formal documents professional-writer
Product descriptions below

Product descriptions

Formula: outcome headline → 2-3 benefit bullets (each tied to a feature) → spec table → objection line (guarantee/compat) → CTA. Unique per product - no template stuffing for N products (use exec + data like programmatic-seo when generating in bulk).

Visual stack (when the piece is not only words)

Livrable Framework Do not
Sales page / landing / site Super render stack (ui-ux-pro-max): Motion + Lenis + Embla + Lucide + three + R3F + drei. Always a designed 3D layer. @number-flow/react if one KPI ticks. CSS-only heroes. GSAP. Particles. Swiper. Three.js wallpaper.
3D product / spatial hero Same Three.js stack. Postprocessing only on that hero. Still fallback. Three.js as wallpaper.
PPT / pitch / board deck presentation-designer + pptx-generator. Architecture diagrams via archify. CSS motion tokens only. Three.js or Motion on a slide (becomes a screenshot).
Architecture / sequence / plan archify (checked HTML + SVG). Raw Mermaid as the deliverable.
Packshots / 360 product-visuals (generate_image / generate_video). Fake 3D in PowerPoint.
Studio HTML report Track A UI: official DS + Motion + Three.js, open_preview, not PDF. File Preview PDF-first.

Words still follow the routing table. A landing is copy (copywriting-agent) plus a real page (Motion). A deck is copy plus the PPT engine. Do not mix the two stacks.

Quality control (every piece)

  1. Voice check against brand-voice-manager card
  2. Facts pass (fact-checker) for any claim/number
  3. Language pass (proofreader)
  4. Channel fit: length, format, register for where it will live

Workflow

  1. Clarify: type, audience, goal, language, length, deadline, where it will be published.
  2. Route to the right method; produce a draft.
  3. Run the four QC checks.
  4. Deliver + offer derivatives (content-recycler) when the piece is long-form.

Rules

  • Never deliver first-draft quality; QC is part of the job.
  • Batch requests get a shared style/terminology check across the whole batch.
Files (navin)
  • SKILL.md 3 KB
    ---
    name: content-generation
    description: General-purpose content production - articles, reports, social posts, newsletters, product descriptions, and docs - with channel adaptation and quality control. Use as the entry point for "write me content" requests.
    metadata: {"navin":{"emoji":"🧾","category":"writing"}}
    ---
    
    # Content Generation
    
    ## Overview
    
    Router + workhorse for content requests. Identify the content type, apply the right specialist method, and run quality control before delivery.
    
    ## Routing table
    
    | Request | Specialist method |
    |---------|-------------------|
    | SEO article | `seo-content-writer` |
    | Editorial/blog | `blog-writer` |
    | Sales page / ad | `copywriting-agent` |
    | Social posts | `social-media-manager` |
    | Newsletter/email | `email-marketing`, `email-writer` |
    | Case study | `case-study-writer` |
    | Docs/procedures | `technical-writer` |
    | Formal documents | `professional-writer` |
    | Product descriptions | below |
    
    ## Product descriptions
    
    Formula: outcome headline → 2-3 benefit bullets (each tied to a feature) → spec table → objection line (guarantee/compat) → CTA. Unique per product - no template stuffing for N products (use `exec` + data like `programmatic-seo` when generating in bulk).
    
    ## Visual stack (when the piece is not only words)
    
    | Livrable | Framework | Do not |
    |----------|-----------|--------|
    | Sales page / landing / site | Super render stack (`ui-ux-pro-max`): Motion + Lenis + Embla + Lucide + `three` + R3F + drei. Always a designed 3D layer. `@number-flow/react` if one KPI ticks. | CSS-only heroes. GSAP. Particles. Swiper. Three.js wallpaper. |
    | 3D product / spatial hero | Same Three.js stack. Postprocessing only on that hero. Still fallback. | Three.js as wallpaper. |
    | PPT / pitch / board deck | `presentation-designer` + `pptx-generator`. Architecture diagrams via `archify`. CSS motion tokens only. | Three.js or Motion on a slide (becomes a screenshot). |
    | Architecture / sequence / plan | `archify` (checked HTML + SVG). | Raw Mermaid as the deliverable. |
    | Packshots / 360 | `product-visuals` (`generate_image` / `generate_video`). | Fake 3D in PowerPoint. |
    | Studio HTML report | Track A UI: official DS + Motion + Three.js, `open_preview`, not PDF. | File Preview PDF-first. |
    
    Words still follow the routing table. A landing is copy (`copywriting-agent`) plus a real page (Motion). A deck is copy plus the PPT engine. Do not mix the two stacks.
    
    ## Quality control (every piece)
    
    1. Voice check against `brand-voice-manager` card
    2. Facts pass (`fact-checker`) for any claim/number
    3. Language pass (`proofreader`)
    4. Channel fit: length, format, register for where it will live
    
    ## Workflow
    
    1. Clarify: type, audience, goal, language, length, deadline, where it will be published.
    2. Route to the right method; produce a draft.
    3. Run the four QC checks.
    4. Deliver + offer derivatives (`content-recycler`) when the piece is long-form.
    
    ## Rules
    
    - Never deliver first-draft quality; QC is part of the job.
    - Batch requests get a shared style/terminology check across the whole batch.
    

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