before-you-build
Pre-build product and feature risk review for founders, product managers, and AI-assisted builders. Use this skill when the user is about to build a landing page, MVP, SaaS product, internal tool, agent workflow, or major feature and needs to check demand, positioning, monetizati
Install
npx skills add https://github.com/wshobson/agents/tree/main/plugins/before-you-build/skills/before-you-build
claude plugin marketplace add https://llmmart.ai/marketplace.json && claude plugin install wshobson-agents@llmmart
git clone https://github.com/wshobson/agents.git
The skills CLI installs just this skill, for any of its supported agents. Claude Code installs the whole wshobson/agents collection as a plugin from our marketplace. Git is the plain clone.
Skill manifest
Before You Build
Run a compact pre-mortem before implementation. The goal is not to block building; it is to identify the highest-risk assumption, the smallest validation step, and the build scope that should be delayed until evidence improves.
When To Use
Use this skill when a user asks to build or ship:
- A new product, MVP, prototype, landing page, SaaS app, marketplace, content site, agent workflow, or internal tool
- A major feature with unclear adoption, revenue, retention, trust, or distribution impact
- A public launch asset where weak positioning could waste development or promotion effort
Skip this skill when the task is a narrow implementation fix, refactor, test repair, dependency update, or already-validated change with clear acceptance criteria.
Risk Checklist
Review the idea across these risks:
- Demand: Is there evidence that a specific buyer or user urgently wants this?
- Positioning: Can the target user understand what it is and why it matters in one sentence?
- Monetization: Is there a credible path to payment, budget, or strategic value?
- Retention: Is there a reason users would return after the first try?
- Trust: Does the product require credibility, data access, integrations, or behavior change that users may resist?
- Distribution: Is there a repeatable way to reach the target user?
- Feature adoption: For feature work, will the feature change user behavior or just add surface area?
If the verdict is not obvious, use references/risk-checklist.md for deeper questions.
Output Format
Keep the response short and decision-oriented:
- Risk verdict: Low, medium, or high risk, with one sentence explaining why.
- Main assumption: The single assumption most likely to break the project.
- Evidence to find first: The smallest useful signal before building more.
- Do next: One concrete validation step or reduced build scope.
- Delay: What not to build yet.
Guidance
- Be direct about weak evidence, but avoid dismissing the user's idea.
- Prefer smaller validation steps over large research plans.
- Separate product risk from engineering difficulty.
- If the idea is already validated, say what evidence makes it lower risk and suggest the smallest implementation slice.
- If facts are missing, name the missing evidence instead of inventing market claims.
Files (agents)
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references
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risk-checklist.md 1.6 KB
# Risk Checklist Use these questions when the basic verdict is not obvious. ## Demand - Who has the painful problem today? - What workaround are they using now? - What behavior shows urgency: payment, repeated manual work, switching tools, or asking for the same outcome more than once? ## Positioning - Can the target user say what this is for without hearing the implementation details? - Is the promise tied to a concrete outcome rather than a broad category? - Does the idea have a clear alternative it must beat? ## Monetization - Who controls the budget or time savings? - Is the value large enough to support the required build and maintenance cost? - Would the first useful version create enough value to justify payment, adoption, or internal sponsorship? ## Retention - What makes the product useful after the first session? - Does it create a saved workflow, history, collaboration loop, or recurring decision? - Would users remember to come back without reminders? ## Trust - What data, permissions, integrations, or behavior changes does this require? - What proof would make a cautious user comfortable trying it? - What failure would make the product feel unsafe or unserious? ## Distribution - Where can the exact target user be reached repeatedly? - What existing channel, community, workflow, or integration can expose the product? - Is there a realistic path beyond one launch post? ## Feature Adoption - What existing user behavior will this feature change? - Is the feature tied to an active user pain or just a product idea? - Can adoption be measured with one clear event?
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SKILL.md 2.7 KB
--- name: before-you-build description: Pre-build product and feature risk review for founders, product managers, and AI-assisted builders. Use this skill when the user is about to build a landing page, MVP, SaaS product, internal tool, agent workflow, or major feature and needs to check demand, positioning, monetization, retention, trust, distribution, and adoption risk before implementation starts. --- # Before You Build Run a compact pre-mortem before implementation. The goal is not to block building; it is to identify the highest-risk assumption, the smallest validation step, and the build scope that should be delayed until evidence improves. ## When To Use Use this skill when a user asks to build or ship: - A new product, MVP, prototype, landing page, SaaS app, marketplace, content site, agent workflow, or internal tool - A major feature with unclear adoption, revenue, retention, trust, or distribution impact - A public launch asset where weak positioning could waste development or promotion effort Skip this skill when the task is a narrow implementation fix, refactor, test repair, dependency update, or already-validated change with clear acceptance criteria. ## Risk Checklist Review the idea across these risks: - **Demand:** Is there evidence that a specific buyer or user urgently wants this? - **Positioning:** Can the target user understand what it is and why it matters in one sentence? - **Monetization:** Is there a credible path to payment, budget, or strategic value? - **Retention:** Is there a reason users would return after the first try? - **Trust:** Does the product require credibility, data access, integrations, or behavior change that users may resist? - **Distribution:** Is there a repeatable way to reach the target user? - **Feature adoption:** For feature work, will the feature change user behavior or just add surface area? If the verdict is not obvious, use `references/risk-checklist.md` for deeper questions. ## Output Format Keep the response short and decision-oriented: 1. **Risk verdict:** Low, medium, or high risk, with one sentence explaining why. 2. **Main assumption:** The single assumption most likely to break the project. 3. **Evidence to find first:** The smallest useful signal before building more. 4. **Do next:** One concrete validation step or reduced build scope. 5. **Delay:** What not to build yet. ## Guidance - Be direct about weak evidence, but avoid dismissing the user's idea. - Prefer smaller validation steps over large research plans. - Separate product risk from engineering difficulty. - If the idea is already validated, say what evidence makes it lower risk and suggest the smallest implementation slice. - If facts are missing, name the missing evidence instead of inventing market claims.
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