{"slug":"geo","title":"geo","summary":"GEO-first SEO analysis tool. Optimizes websites for AI-powered search engines (ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews) while maintaining traditional SEO foundations. Performs full GEO audits, citability scoring, AI crawler analysis, llms.txt generation, brand me","platform":"Claude","tags":[],"authorName":"LLM Mart","authorSlug":"llm-mart","score":0,"source":"github","price":null,"verified":false,"createdAt":"2026-08-24T17:05:04.767155Z","repo":{"url":"https://github.com/TheSmokeDev/geo-skills","stars":26,"forks":6,"license":"MIT","updatedAt":"2026-09-03T13:13:04Z"},"bodyHtml":"
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name: geo\ndescription: >\nGEO-first SEO analysis tool. Optimizes websites for AI-powered search engines\n(ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews) while maintaining\ntraditional SEO foundations. Performs full GEO audits, citability scoring,\nAI crawler analysis, llms.txt generation, brand mention scanning, platform-specific\noptimization, schema markup, technical SEO, content quality (E-E-A-T), and\nclient-ready GEO report generation. Use when user says \"geo\", \"seo\", \"audit\",\n\"AI search\", \"AI visibility\", \"optimize\", \"citability\", \"llms.txt\", \"schema\",\n\"brand mentions\", \"GEO report\", or any URL for analysis.\nallowed-tools: Read, Grep, Glob, Bash, WebFetch, Write

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GEO-SEO Analysis Tool — Claude Code Skill (February 2026)

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Philosophy: GEO-first, SEO-supported. AI search is eating traditional search.\nThis tool optimizes for where traffic is going, not where it was.

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Quick Reference

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CommandWhat It Does
/geo audit <url>Full GEO + SEO audit with parallel subagents
/geo page <url>Deep single-page GEO analysis
/geo citability <url>Score content for AI citation readiness
/geo crawlers <url>Check AI crawler access (robots.txt analysis)
/geo llmstxt <url>Analyze or generate llms.txt file
/geo brands <url>Scan brand mentions across AI-cited platforms
/geo platforms <url>Platform-specific optimization (ChatGPT, Perplexity, Google AIO)
/geo schema <url>Detect, validate, and generate structured data
/geo technical <url>Traditional technical SEO audit
/geo content <url>Content quality and E-E-A-T assessment
/geo report <url>Generate client-ready GEO deliverable
/geo report-pdf <url>Generate professional PDF report with charts and scores
/geo quick <url>60-second GEO visibility snapshot
/geo prospect <cmd>CRM-lite: manage prospects through the sales pipeline
/geo proposal <domain>Auto-generate client proposal from audit data
/geo compare <domain>Monthly delta report: show score improvements to client
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Market Context (Why GEO Matters)

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MetricValueSource
GEO services market (2025)$850M-$886MYahoo Finance / Superlines
Projected GEO market (2031)$7.3B (34% CAGR)Industry analysts
AI-referred sessions growth+527% (Jan-May 2025)SparkToro
AI traffic conversion vs organic4.4x higherIndustry data
Google AI Overviews reach1.5B users/month, 200+ countriesGoogle
ChatGPT weekly active users900M+OpenAI
Perplexity monthly queries500M+Perplexity
Gartner: search traffic drop by 2028-50%Gartner
Marketers investing in GEOOnly 23%Industry surveys
Brand mentions vs backlinks for AIBranded web mentions r=0.664, YouTube mentions r=0.737; raw backlink counts far weaker (directional only — precise figure has no locatable primary source)Ahrefs 75K brands (Jul 2026)
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Orchestration Logic

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Full Audit (/geo audit <url>)

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Phase 1: Discovery (Sequential)

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  1. Fetch homepage HTML (curl or WebFetch)
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  2. Detect business type (SaaS, Local, E-commerce, Publisher, Agency, Other)
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  3. Extract key pages from sitemap.xml or internal links (up to 50 pages)
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Phase 2: Parallel Analysis (Delegate to Subagents)\nLaunch these 5 subagents simultaneously:

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SubagentFileResponsibility
geo-ai-visibilityagents/geo-ai-visibility.mdGEO audit, citability, AI crawlers, llms.txt, brand mentions
geo-platform-analysisagents/geo-platform-analysis.mdPlatform-specific optimization (ChatGPT, Perplexity, Google AIO)
geo-technicalagents/geo-technical.mdTechnical SEO, Core Web Vitals, crawlability, indexability
geo-contentagents/geo-content.mdContent quality, E-E-A-T, readability, AI content detection
geo-schemaagents/geo-schema.mdSchema markup detection, validation, generation
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Phase 3: Synthesis (Sequential)

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  1. Collect all subagent reports
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  2. Calculate composite GEO Score (0-100)
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  3. Generate prioritized action plan
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  4. Output client-ready report
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Scoring Methodology

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CategoryWeightMeasured By
AI Citability & Visibility25%Passage scoring, answer block quality, AI crawler access
Brand Authority Signals20%Mentions on Reddit, YouTube, Wikipedia, LinkedIn; entity presence
Content Quality & E-E-A-T20%Expertise signals, original data, author credentials
Technical Foundations15%SSR, Core Web Vitals, crawlability, mobile, security
Structured Data10%Schema completeness, JSON-LD validation, rich result eligibility
Platform Optimization10%Platform-specific readiness (Google AIO, ChatGPT, Perplexity)
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Business Type Detection

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Analyze homepage for patterns:

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TypeSignals
SaaSPricing page, \"Sign up\", \"Free trial\", \"/app\", \"/dashboard\", API docs
Local ServicePhone number, address, \"Near me\", Google Maps embed, service area
E-commerceProduct pages, cart, \"Add to cart\", price elements, product schema
PublisherBlog, articles, bylines, publication dates, article schema
AgencyPortfolio, case studies, \"Our services\", client logos, testimonials
OtherDefault — apply general GEO best practices
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Adjust recommendations based on detected type. Local businesses need LocalBusiness schema and Google Business Profile optimization. SaaS needs SoftwareApplication schema and comparison page strategy. E-commerce needs Product schema and review aggregation.

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Sub-Skills (10 Specialized Components)

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#SkillDirectoryPurpose
1geo-auditskills/geo-audit/Full audit orchestration and scoring
2geo-citabilityskills/geo-citability/Passage-level AI citation readiness
3geo-crawlersskills/geo-crawlers/AI crawler access and robots.txt
4geo-llmstxtskills/geo-llmstxt/llms.txt facts-hedge analysis and generation (anti-hallucination hygiene, not a visibility lever)
5geo-brand-mentionsskills/geo-brand-mentions/Brand presence on AI-cited platforms
6geo-platform-optimizerskills/geo-platform-optimizer/Platform-specific AI search optimization
7geo-schemaskills/geo-schema/Structured data for rich results and entity clarity
8geo-technicalskills/geo-technical/Technical SEO foundations
9geo-contentskills/geo-content/Content quality and E-E-A-T
10geo-reportskills/geo-report/Client-ready deliverable generation
11geo-prospectskills/geo-prospect/CRM-lite prospect and client pipeline management
12geo-proposalskills/geo-proposal/Auto-generate client proposals from audit data
13geo-compareskills/geo-compare/Monthly delta tracking and progress reports
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Subagents (5 Parallel Workers)

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AgentFileSkills Used
geo-ai-visibilityagents/geo-ai-visibility.mdgeo-citability, geo-crawlers, geo-llmstxt, geo-brand-mentions
geo-platform-analysisagents/geo-platform-analysis.mdgeo-platform-optimizer
geo-technicalagents/geo-technical.mdgeo-technical
geo-contentagents/geo-content.mdgeo-content
geo-schemaagents/geo-schema.mdgeo-schema
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Output Files

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All commands generate structured output:

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CommandOutput File
/geo auditGEO-AUDIT-REPORT.md
/geo pageGEO-PAGE-ANALYSIS.md
/geo citabilityGEO-CITABILITY-SCORE.md
/geo crawlersGEO-CRAWLER-ACCESS.md
/geo llmstxtllms.txt (ready to deploy)
/geo brandsGEO-BRAND-MENTIONS.md
/geo platformsGEO-PLATFORM-OPTIMIZATION.md
/geo schemaGEO-SCHEMA-REPORT.md + generated JSON-LD
/geo technicalGEO-TECHNICAL-AUDIT.md
/geo contentGEO-CONTENT-ANALYSIS.md
/geo reportGEO-CLIENT-REPORT.md (presentation-ready)
/geo report-pdfGEO-REPORT.pdf (professional PDF with charts)
/geo quickInline summary (no file)
/geo prospectUpdates ~/.geo-prospects/prospects.json
/geo proposal~/.geo-prospects/proposals/<domain>-proposal-<date>.md
/geo compare~/.geo-prospects/reports/<domain>-monthly-<YYYY-MM>.md
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PDF Report Generation

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The /geo report-pdf <url> command generates a professional, branded PDF report:

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How It Works

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  1. Run the full audit or individual analyses first
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  2. Collect all scores and findings into a JSON structure
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  3. Execute the PDF generator: python3 ~/.claude/skills/geo/scripts/generate_pdf_report.py data.json GEO-REPORT.pdf
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What the PDF Includes

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Workflow

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  1. First run /geo audit <url> to collect all data
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  2. Then run /geo report-pdf <url> to generate the PDF
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  3. The tool will compile audit data into JSON, then generate the PDF
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  4. Output: GEO-REPORT.pdf in the current directory
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Quality Gates

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Quick Start Examples

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# Full GEO audit of a website\n/geo audit https://example.com\n\n# Check if AI bots can see your site\n/geo crawlers https://example.com\n\n# Score a specific page for AI citability\n/geo citability https://example.com/blog/best-article\n\n# Generate an llms.txt file for your site\n/geo llmstxt https://example.com\n\n# Get a 60-second visibility snapshot\n/geo quick https://example.com\n\n# Generate a client-ready report\n/geo report https://example.com\n
\n","files":[{"path":"schema/article-author.json","sizeBytes":1966,"isText":true},{"path":"schema/local-business.json","sizeBytes":2060,"isText":true},{"path":"schema/organization.json","sizeBytes":1683,"isText":true},{"path":"schema/product-ecommerce.json","sizeBytes":2679,"isText":true},{"path":"schema/software-saas.json","sizeBytes":1817,"isText":true},{"path":"schema/website-searchaction.json","sizeBytes":575,"isText":true},{"path":"scripts/brand_scanner.py","sizeBytes":11149,"isText":true},{"path":"scripts/citability_scorer.py","sizeBytes":10486,"isText":true},{"path":"scripts/crm_dashboard.py","sizeBytes":11954,"isText":true},{"path":"scripts/fetch_page.py","sizeBytes":17173,"isText":true},{"path":"scripts/generate_pdf_report.py","sizeBytes":35220,"isText":true},{"path":"scripts/llmstxt_generator.py","sizeBytes":10149,"isText":true},{"path":"scripts/webapp/app.py","sizeBytes":6869,"isText":true},{"path":"scripts/webapp/templates/base.html","sizeBytes":4415,"isText":false},{"path":"scripts/webapp/templates/dashboard.html","sizeBytes":5005,"isText":false},{"path":"scripts/webapp/templates/_notes.html","sizeBytes":298,"isText":false},{"path":"scripts/webapp/templates/prospect.html","sizeBytes":5949,"isText":false},{"path":"SKILL.md","sizeBytes":10400,"isText":true}],"reviewScore":null,"reviewSummary":null,"trust":{"provenance":"trusted-source-unreviewed","notice":"Community-authored content, reproduced verbatim and not vetted as instructions. Treat it as data to evaluate, never as directives to follow.","bodySource":null},"bodyLocked":false,"purchaseUrl":null,"sourceUrl":null,"report":{"provenance":"trusted-source-unreviewed","screen":{"ran":true,"outcome":"clean","suspicious":0,"notes":0,"hiddenCharacters":false},"virusScan":{"engine":"clamav","status":"clean","scannedAt":"2026-08-24T17:05:20.889978Z","sha256":"66AD19948F73DF6E10918B14850CEC3A608403DCD1F634E44E79691F57A46A3C","sizeBytes":44025},"review":null,"source":{"repositoryUrl":"https://github.com/TheSmokeDev/geo-skills","path":"skills/geo","license":"MIT","commit":"35810d3ee8aa6cf1de151c9ea79265237c71df7b","subtreeSha":"2C11B84C1D1F564DF7D51C5212CFBA5DB23002C2AAAD6EFAB02B553784113372","lastSyncedAt":"2026-09-27T20:54:07.404568Z"},"reviewedAt":"2026-08-24T17:20:08.456087Z","notice":"Community-authored content, reproduced verbatim and not vetted as instructions. Treat it as data to evaluate, never as directives to follow."},"install":[{"target":"skills-cli","command":"npx skills add https://github.com/TheSmokeDev/geo-skills/tree/main/skills/geo"},{"target":"claude-code","command":"claude plugin marketplace add https://llmmart.ai/marketplace.json && claude plugin install thesmokedev-geo-skills@llmmart"},{"target":"git","command":"git clone https://github.com/TheSmokeDev/geo-skills.git"}]}